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Videos with keyword "nonprofit"
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AMA Nonprofit Marketing Conference
One-of-a-kind perspectives, expert-led sessions and an exceptional line up of speakers from nonprofits of all sizes will be featured in the upcoming... [more] -
A New Approach to Cause Marketing and How to Measure Brand Strategy
Give a little, get a lot! In this episode, hear about a new approach to cause marketing. Also, how to measure brand strategy and social media, and... [more] -
Give a Little, Get a Lot: A New Approach to Cause Marketing
Doing good, really might do you well. A recent study by PR firm Edelman suggests 87 per cent of global consumers believe businesses need to at least... [more] -
Chicago: From ‘Second City’ to ‘Start-Up City’
Flyover country. A few decades ago, that’s how many tech executives referred to Chicago as they traveled from New York to venture-capitalist-filled... [more] -
AMA/AMAF Nonprofit Marketer of the Year Award
The AMA and AMA Foundation recognized Anne Marie Dougherty, Executive Director of the Bob Woodruff Foundation, with the 2012 Nonprofit Marketer of... [more] -
The New Chapter in Marketing Narrative, Your Best Friend: Confidante and Valuable Marketing Resource and Dissecting the 2020 Consumer
State and local governments are on a mission, challenging the property tax exempt status of nonprofit health care entities. Hear about the record of... [more] -
What to Include in Your Nonprofit’s Marketing Narrative
With state and local governments challenging the property tax exempt status of nonprofit health care entities, the record of how hospitals support a... [more]